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A 360° view of your contentâs performance.
A 360° view of your contentâs performance.
Knotch One uniquely combines three types of data signals: content engagement, content value & sentiment, and audience journeys to give you a holistic view of your content performance, including how your audience perceives your content and where content over or underperforms in the audience journey.
Prove your content's value.
Prove your content's value.
With Knotch One, you can confidently prove the value of your content by connecting it directly to engagement, conversions, and brand impact. Gain actionable insights to optimize and refine your strategy, ensuring every piece of content works harder for your business.
Improve your contentâs performance.
Improve your contentâs performance.
Knotch One is the only generative AI platform built with content performance at its core. Knotchâs AI is trained on your unique content performance data, content landscape, and brand guidelines â which helps you optimize, atomize, version, and even create new content designed to generate results.
Do it effortlessly.
Do it effortlessly.
Knotch One is designed with marketers in mindâeasy-to-use tools, automated insights, and efficient workflows help you maximize your impact with minimal effort. With powerful features like intuitive analytics, auto-tagging, and one-click optimizations, Knotch One empowers you to focus on strategy, not spreadsheets.
Trusted by the largest (and now smartest) brands in the world.
âBefore Knotch we did not understand what content was driving business results. Now we understand which content moves the needle. Knotchâs cohesive reporting and insights paint a real picture of whatâs happening on our website instead of the patchwork quilt that comes from a Google Analytics approach.  With Knotch we have been able to re-prioritize ad spend, route better leads to our SDR team, and inform our content development initiatives.â
"The Knotch platform to ensure that we deliver high-performing content tailored to young home shoppers, enhancing their experience and driving better business outcomes.â
"Our partnership with Knotch has been highly successful, empowering us to leverage data-driven insights and refine our content strategy.â
Weâre the authority in content strategyâ¨& thought-leadership
Discover why many brands struggle with true audience-centric marketing and learn actionable strategies to build deeper, more genuine connections with your audience. Insights from experts at Novartis, Distillery, and Kaiser Permanente.
Marketers often focus on first and last-touch content, but data shows mid-touch content is the real conversion driverâaccounting for 86% of conversions. Learn how to optimize your mid-journey content for maximum impact.
Discover key insights from Knotchâs AI marketing workshop featuring Robert Rose and Joe Lazer. Learn how AI enhances content creation, personalization, audience understanding, and workflow efficiencyâwithout replacing human creativity.
Donât ignore low-scroll, low-time pagesâlearn how high recirculation can drive 4.5x more conversions. Unlock hidden revenue potential with data-driven content strategies from Knotch Labs. đ
Forrester reports that content intelligence is no longer optionalâitâs critical for marketers aiming for real business impact. Learn how AI, smarter measurement, and data-driven insights can transform your content strategy.
More engagement isnât always better. Knotch analyzed 15,000+ pages and found the ideal balance of scroll depth (40â50%) and time on page (2â3 min) drives the highest audience sentiment. Learn how to optimize content for maximum impact.
Discover key strategies for content leadership in the first 100 days. Learn from industry leaders at Knotch's workshop as they share insights on defining goals, fostering collaboration, prioritizing audiences, and driving impact.
Discover why the modern organization demands a top-level content leader to drive strategy, coordination, and ROI. Explore how visionary brands like JP Morgan, Goldman Sachs, and Citibank are redefining content leadership to meet evolving audience needs.
Explore Charles Handy's Shamrock Organization Model and its relevance to AI-driven content teams. Learn how core employees, freelancers, and outsourcing integrate with AI to shape the future of content strategy and production."
Discover how lessons from Michelangelo's Sistine Chapel commissions can transform your content strategy. Learn to write creative briefs that inspire high-performing, audience-focused content.
Explore enterprise content governanceâstrategies, challenges, and tools to ensure content aligns with business goals and drives measurable outcomes.
Learn how content intelligence can transform your content into a powerful growth engine. Discover how advanced insights and AI-driven optimization can help you align content with business goals, enhance customer journeys, and drive measurable results like conversions and brand loyalty.